One of the most important aspects of your social image as a lash-artist is how you present yourself to the public. For that, you need an Instagram account. Having an Instagram account is one thing, investing in it is another. The more attractive your account is, the more attention it gets. And one of the most reliable ways to make your page look really beautiful is to pick a certain theme for it. The apps like PreviewApp or ConceptOffice can help you with technicalities of it while we can share some ideas to get you going! Just remember, always aim to create your own unique style and don't be afraid to try new things!